What’s the latest toy? Analysis of global hot toy trends in 2024
With the continuous advancement of technology and creativity, dazzling new products emerge in the toy market every year. This article will combine the hot topics and hot content on the Internet in the past 10 days to provide you with an inventory of the latest and most popular toy trends in the world in 2024, and attach detailed structured data.
1. Overview of hot toy trends in 2024

According to recent popularity data from major e-commerce platforms, social media and toy exhibitions, the toy market in 2024 will show the following main trends:
| trend category | Represent toys | heat index |
|---|---|---|
| Technology interactive toys | AI robot, AR building blocks | ★★★★★ |
| Eco-friendly and sustainable toys | Biodegradable building blocks, solar toys | ★★★★☆ |
| Nostalgic retro style | Re-engraved versions of classic game consoles and gashapon machines | ★★★☆☆ |
| Educational puzzle | Programming robots, STEM experiment kits | ★★★★☆ |
2. Top 5 latest toys in 2024
The following are the 5 most discussed new toys on the Internet recently:
| Ranking | Toy name | Features | price range |
|---|---|---|---|
| 1 | Anki Cozmo 2.0 | Upgraded AI robot supports programming learning | ¥800-¥1200 |
| 2 | LEGO AR Studio | AR technology combines physical building blocks to dynamically build | ¥500-¥800 |
| 3 | Green Toys environmentally friendly truck | Made from 100% recyclable materials | ¥200-¥300 |
| 4 | Tamagotchi Uni | A replica electronic pet that supports online interaction | ¥150-¥250 |
| 5 | Sphero Mini Football Robot | Mini football robot controlled by mobile phone | ¥300-¥500 |
3. The rise of technological interactive toys
In recent years, technological interactive toys have become a mainstream trend in the market. toAnki Cozmo 2.0For example, this AI robot can not only have voice conversations with children, but can also learn to complete complex tasks through programming, making it a new favorite among parents and educators. At the same time,LEGO AR StudioThrough augmented reality technology, traditional building block construction becomes more vivid and interesting.
4. Environmentally friendly toys have become a new focus
As environmental awareness increases, more and more brands are launching sustainable toys.Green ToysThe series is made of 100% recyclable materials, which is safe and environmentally friendly, and is very popular among parents. In addition, solar-powered toy cars and biodegradable puzzles have also become popular choices.
5. The return of nostalgic and retro trends
Reissue versions of classic toys will become popular again in 2024.Tamagotchi UniAs an upgraded version of the electronic pets in the 1990s, it has added networking capabilities, allowing players around the world to interact with and feed them. In addition, retro game consoles and gashapon machines have also become new favorites among collectors.
6. Educational and educational toys continue to be popular
The popularization of STEM education concepts has promoted the sales of programming robots and scientific experiment sets.Sphero Mini Football RobotIt is not only suitable for entertainment, but also helps children learn basic programming logic. This type of toys has received very high ratings among parents.
Summary
The toy market in 2024 will show a diversified development trend, with technological interaction, environmental sustainability, nostalgia and education becoming the four mainstream directions. Both children and adults will find fun in these new toys. In the future, as technology advances, toys will become more interactive and educational.
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